In partnership with Puma & JD, the same powerhouse team—Goddamn, Aalto Prod, and Generation Works agency—produced a bespoke event at the iconic Palais de Tokyo in Paris. In less than two weeks, we brought to life an ambitious project featuring a showcase of four artists, including the legendary D-Block Europe and rising star Ocevne, drawing a crowd of 700 attendees. The result? A spectacular celebration of music, fashion, and culture that solidified Puma and JD's influence at the heart of Parisian nightlife.